PORTFOLIO
Sideways Farm & Brewery
Logo Design
Sideways Farm & Brewery is a farm-to-bottle brewery incorporating local ingredients from their farm and North Carolina to create unique Belgian-inspired beers.
In 2023, the brewery, under new ownership, decided to create a new logo with a more substantial visual impact, combining farm and brewery themes. I designed two logos where the name in each stayed consistent: a horizontal one used on beer labels and digital ads and a circular one for clothing merchandise.
The circular logo features hops and grain (brewery), fields (farm), and a honeycomb (local honey used in beer). These elements are subtly included in the new label design, with field lines on the left, hops and grain in the center, and a honeycomb pattern on the right.
DATE
2023
CLIENT
Sideways Farm & Brewery
SERVICE
Logo
TOOLS
Illustrator
Bottle Labels
Since I’ve been doing graphic design for 25+ years, I volunteered to redesign the look and feel of their labels to 8×3. I’ve been incorporating varied typography and composite images to create a unique label per beer. Below are some of the ones I’ve created.